You’ve been hearing about WordPress, but you aren’t sure why you should switch your website to WordPress or start up a website with it. This article will explain the major advantages and features of WordPress, as well as why you should use it for your website.
Interestingly, WordPress started out as being “just for bloggers”, but over the years it has grown to be one of the most powerful website builders and most popular Content Management System (CMS). If you intend to build a new website or redesign your existing one, WordPress should be the first choice. WordPress is used by over 43% of all websites on the internet!
Here Are the Top 10 Reasons to Choose WordPress:
1) WordPress Is a FREE Open Source Application
This means anybody can use WordPress for free and alter it to match your needs. The developers of WordPress work as per the industry’s standard web programming language. This means that you, or your developer, can also work on the code to make any changes. Functionalities/features such as threaded comments, custom posts, one click installation facility (Bluehost, GoDaddy), galleries, revision histories, trash etc. are regularly added by the developers of WordPress.
2) WordPress Is a Complete Content Management System
Content Management System is a tool which helps you to create or update web pages; i.e. you can add/edit/delete your own content as and when required. You can display content about news, classified ad systems, events, and even products.
3) WordPress Is Well Established and Secure
Many people falsely believe that because WordPress is so popular it is an easy target for hackers. This is because WordPress is so popular that anytime a vulnerability is found in the software, it is quickly shared within the entire community.
Fortunately, WordPress also has an amazing array of security plugins that can help to protect your website from spam, brute force attacks, password guessing, DDoS attacks, SQL injections, and many other types of attacks and intrusions. WordPress even tells you how secure your user password is and encourages you to add special characters, capital letters, and numbers to increase the strength of your password.
Ultimately a WordPress websites security comes down to the way it is built and how it’s maintained. Development code, outdated plugins, and server security should always be kept in mind.
4) Endless Plugins to Add Features & Integrations
One of the greatest features of WordPress is the plugin library, with over 35,000 plugins available to choose from. Plugins provide your website with enhanced capabilities such as the ability to remove spam comments, gather analytics, sell products, increase site speed, backup your website, improve SEO, and comment on posts. There are literally hundreds of new plugins added to the WordPress library every day!
WordPress also integrated with many popular 3rd-party platforms such as HubSpot, Salesforce, and MailChimp.
5) Support for Many Different Media Types
WordPress supports many different media types, such as PDF, audio files, and video. You can see a list of all the supported media types here.
There is usually always a solution to any media type you want to use on your website. Allowing for a rich web experience. In addition to hosting your own media files. WordPress easily works with many embedded solutions such as audio for Podcasts and videos from sites like YouTube or Vimeo.
6) Support Large Lead Generation Websites
WordPress is the CMS of choice for many large organizations with high traffic websites. 54 out of the top 100 companies of Inc.5000 are running their website on it. A customized WordPress site allows website visitors to easily become leads and forms the backbone of many companies’ lead generation efforts.
As an example, WordPress is the CMS choice for Bloomberg Professional Services and helps drive leads for the famous Bloomberg Terminal and information technology solutions.
7) Supports Large Ecommerce Stores
Many of the world’s largest e-commerce platforms are all easy to integrate into WordPress, including WooCommerce, PayPal Pro, Ecwid, Shopp, Jigoshop, Cart66, and Google Checkout. Simply install the plugin for your e-commerce platform into your WordPress install, set up, upload your products and you’re good to go. The process of installing an e-commerce platform on WordPress is far faster and simpler than other e-commerce platforms, such as Magento, which requires more time and skill to set up and manage.
8) WordPress Is Search Engine Optimization Friendly
A WordPress site is SEO friendly right out of the box. WordPress gives Google, and other search engines, what they want from the start. By utilizing proper Header Tags and Alt Tags in the CMS and making use of search-engine friendly URL’s and META tags for each pages, it’s simple to be set up for success. In addition, there are dozens for search engine optimizing plug-ins that run from free to premium/paid to help guide users.
9) Find a Website Admin Easily
The popularity of WordPress means there are many developers who know the system and can serve as a website admin for you.
While having a large developer pool to choose from can be a great thing. It can also lead to some nightmare stories if you don’t know what to look for when hiring a WordPress developer or company to take care of your website for you.
While you may not think you need a WordPress admin because you’ll hardly ever need to update your website. The truth is that the wold is not static and everyday people are looking for exploits and using automated tools to find vulnerable websites to use for nefarious reasons.
Having a secure hosting environment with a company that applies security patches as exploits come to light, which has a good backup and restore solution, and that applies security updates to your website on a regular base. Will go a long way to keeping your website up and trouble-free.
10) WordPress Is Easy To Learn and Easy to Use
One of the major benefits of WordPress is how simple it is to learn. With just a brief amount of training, you will be able to go into the back end of your WordPress website and add blog posts, pictures, pages, and content. You can also easily re-size images, change font alignment, edit fonts, and more. If you ever need one on one help with WordPress TheeDigital also offers free monthly WordPress training seminars at our office in Raleigh, NC.
With WordPress being a free, downloadable website builder and easy to install on almost all hosting providers – it is an easy choice! The interface requires no knowledge of programming, and you just need to click, drag, drop, select or de-select to make an impressive website, with all the bells and whistles you see out there online.