When someone needs a dental procedure, they need to find a dental practice to help them PRONTO. With pay-per-click advertising, you can bid on ad space at the top of the search results to increase your company’s visibility and chances of being chosen as their provider.
However, pay-per-click for Dental Services is very competitive. So to help you improve your text ads and targeted keywords, we’ve compiled the top-searched and the most expensive Dental keywords in various cities across the U.S. This data is averaged across the last 12 months and is subject to change at any time.
Major U.S. Cities
The Top Searched and Most Expensive Dental Keywords in Major U.S. Cities
Increase Customers While Decreasing Your PPC Costs
Using the data above, you can make essential changes to how you approach PPC marketing for your Dental Office that will increase your ad views, draw more clicks, and lower your costs. For example:
Update your ad copy with relevant keywords that are frequently used in your area to get a higher ad placement.
Improve your “quality score,” the rating of both quality and relevance of your keywords in your ads to determine both how you rank and your cost per click.
Optimize landing pages by connecting your ad to pages that are specifically written to reflect relevant, commonly used search terms, which will boost your quality score and your visitor experience.
Optimize your website with commonly used keywords to not only help your PPC advertising, but improve search engine optimization for your Dental business and boost your non-paid search engine rankings.
Use location-based keywords to target specific markets in your area and increase your ad’s visibility when potential customers search “near me.”
Get a Free PPC Audit
The marketing team at TheeDigital has been providing PPC advertising for Dental Practices since 2004, creating campaigns that improve their visibility and draw more traffic to their websites.
To learn how you can make the most of your paid search marketing, call us today at 919-341-8901 or by sending us a message for a free PPC audit to see where you can improve your PPC practices, reduce ad costs, and increase the effectiveness of your ads!
Christopher Lara is the SEO Manager at TheeDigital. With over 8 years of experience in digital marketing. He specializes in technical SEO and partnering with business leaders in Massachusetts to provide them with solutions to establishing a winning online presence.
Give Christopher a call at 617-915-4477 to talk about web design, SEO, and digital marketing that will meet your needs. Read more by Christopher Lara
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