M-Commerce IndustryE-commerce sites that are moving into the mobile-ready phase are joining the league of mobile commerce (aka m-commerce) sites already accessible to smartphone and tablet users. Even though the m-commerce industry has been around for over a decade, recent technology has made mobile access more convenient. M-commerce spans almost every industry, from entertainment ticket sales and clothing in fashion, to mobile banking and auctions.
Mobile Web DesignersThe number of mobile phone subscribers is only going up. Raleigh web designers work with e-commerce sites who are taking the steps to be mobile-optimized and take advantage of this growing mobile demographic. A mobile-ready e-commerce site is more customizable than an app created for transactions. By studying traffic and the time users spend on the site, web designers create engaging mobile versions of websites.
Entering Mobile CommerceM-commerce is not a replacement to traditional e-commerce sites accessed on typical PC Internet browsers. Merchants who take the initiative to enter the m-commerce side of online business are typically savvy and progressive business owners who like to have an edge over their competition. Entering mobile commerce helps merchants empower their customers. With the ability to research pricing, make purchases and track shipments from their phones, consumers have more control at their fingertips, which is a higher perceived value. SIDE NOTE: Brick-and-mortar merchants are not left out of m-commerce! Mobile-optimized sites not only make transactions easy outside of the store, but they can be developed so that users can easily locate store locations. Retailers entering the mobile world need a strategy. Whether it’s self-scanning, mobile payments, mobile-only promotions, web designers can customize a mobile-ready version of your e-commerce site.
Is your online store mobile ready? Contact the ecommerce website developers at TheeDigital in Raleigh, NC at 919-341-8901 or schedule a consultation.