Benefits of Marketing Automation for Small Businesses [Infographic]

Marketing automation isn’t just for large corporations anymore. It’s being used by mid-to-small sized businesses (both B2B and B2C) – allowing them to create targeted and more personalized campaigns to foster and nurture lead generation. Are you thinking about marketing automation software for your small business? According to Constant Contact, marketing automation can be extremely beneficial to your organization. In fact, Constant Contact’s research states that 61% of small businesses notice an increase in their efficiency and productivity after implementing marketing automation tactics. Check out the infographic below for more statistics and tips for deploying a successful marketing automation campaign.

Marketing Automation on a Shoestring Budget