Healthcare Research Website Custom Design and Search + Filtering
TheeSummary
Eximia Research is a Raleigh, NC-headquartered, fully-integrated nationwide clinical research site network. They conduct clinical trials across a diverse range of therapeutic indications, positioning themselves as a partner to pharmaceutical sponsors and CROs while also recruiting patient participants.
With 25+ years of clinical research experience, 98% participant retention, 96% enrollment target achievement, and 200+ sponsor/CRO partnerships, they are poised to be leaders in their network.
TheeChallenge
Dr. Elle Grach, CEO at Eximia Clinical Research, randomly met one of the TheeDigital team one day outside the business. They got to chatting, and as it turned out, Eximia was in need of some services TheeDigital provides: custom website design services along with development for a new search and filtering process for their clinical studies.
The existing Eximia website lacked content, and their clinical studies were not at the forefront. The Clinical Studies arena is growing, and the team at Eximia knew they had to keep up. They needed to be able to easily add new studies and create a search and filtering process for their clients to use. Additionally, they needed ways to properly track conversions and leads.
Wireframes and Custom Homepage Design
TheeDigital’s process is finely tuned to produce the best result for our clients. This process starts with wireframes to map the homepage, site architecture, search and filtering flow before any design decisions are made. Once the mapping is completed, we move on to the design phase.
Our design team was able to utilize Eximia’s already-solid branding and then elevate their web presence with a cohesive and updated design. The new custom website design is one-of-a-kind, not based on a template anybody can pick up. We worked diligently with the Eximia team to ensure their branding and aesthetic was fully integrated while also producing a new, modern website to keep them in competition with others in their area.
The Results: Custom Design and New Search & Filtering
The new website for Eximia Clinical Research was launched in September of 2026 featuring their new, custom design along with new Clinical Trial pages, new Clinic Location pages, a new Search and Filtering capability and enhanced visibility on Search Engines along with new, easy to update admin functionality! New custom lead forms were introduced along with updated conditional-logic so that website users had to do as little work as possible to ensure their lead went to the right person.
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Custom Location Pages
An important key page on the Eximia Clinical Research site were their research location pages. They needed an upgrade! The location pages need to tie into the individual studies available, list specific site information, custom lead forms, FAQs, featured studies and much more. The challenge was to design it all in a cohesive, easy-to-digest page design.
With the hundreds of studies available, and more coming each month, Eximia needed to have their processes as streamlined as possible. TheeDigital was up to the challenge. We were able to connect studies with the locations they were enrolling in so that the team at Eximia had less maintenance to do. We also were able to create custom blocks which were shared by all, but could also be customized if necessary.
The custom lead forms on each page were also key: they are populated in one place, easily updated, and little work for the Eximia team to do moving forward to ensure the leads arrive at the correct in-box.
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