The Challenge
As a new law firm, Schweizer & Associates needed to be found online when clients were searching for their legal services.
They came to TheeDigital with a logo and asked us to build a strategy around their aesthetic, color scheme, and the values of their practice.
With that information, they trusted our web design team to create a new site and content that would appeal to their audience and get their practice found in search engines.
Key challenges:
- New law practice that had no prior web presence
- Needed to be found online when potential clients searched for their legal services in Garner
- Wanted their site to convey their legal expertise, while making them approachable and friendly
- Wanted to be able to update their website with new content as they grew their practice
The Solution
We created a digital strategy that included a mobile-friendly website and custom copywriting.
We used WordPress for their website platform to give them complete control over the content once the site was live. WordPress is also SEO-friendly (necessary to get them found in the search results) and easily customizable. Our copywriters worked with Schweizer & Associates to create content that is informative, professional, approachable, and SEO-ready.
Key Solutions:
- Develop on WordPress, taking advantage of SEO-friendly and mobile-friendly flexibility
- Write custom content to convey legal expertise and friendly practice environment
- Customize the backend of their website so their legal team can update content and to integrate with their current processes
