Local Manufacturer See’s 150% Increase in Leads with Targeted SEO
150%
Increase in Legitimate Leads
Million dollar
Per year client acquired
2x
Year-over-Year Web Traffic
85%
High Quality Form Submission Leads Up
40%
Increase in Phone Calls from the Website
SEO and Google Ads Management for a Local Manufacturing Company
Advanced Plastiform, Inc. is a local plastics manufacturer based out of Zebulon, NC. They specializes in custom plastic molding and thermoforming. Their services include injection molding, vacuum forming, pressure forming, twin-sheet forming, CNC and robotic trimming, and 3D printing. They cater to various industries such as automotive, medical, telecommunications, and construction equipment.
Advanced Plastiform hired TheeDigital as their digital marketing partner in 2015 after discovering that having a dedicated, in-house digital marketing manager limited their overall digital potential. They needed a updated website with WordPress Development and other digital marketing services like Organic Search Marketing (SEO), Paid Search Marketing (PPC).
Simply stated, they wanted their website to look better and function more effectively, with a sleek, modern design that showcased their capabilities and expertise.
Beyond the aesthetic improvements, Advanced Plastiforms had a more ambitious goal: to dominate the search engine rankings for their industry. They wanted to outrank all other thermoforming companies in search results, ensuring that when potential clients looked for thermoforming solutions, Advanced Plastiforms would be the first name they saw. This required a comprehensive SEO and PPC strategy to improve their visibility, attract more organic traffic, and ultimately convert that traffic into leads and sales.
TheeResults
Our targeted Google ads strategy and management along with the WordPress development for their new website worked! We quickly established them, doubling their year-over-year website traffic and increasing their leads by 150%. With a consistent advertising budget, we were able to achieve average of 20-25 qualified leads per month. We also help them aquire a million-dollar/ year client from the website and rank #1 nationally for their most important keyword: heavy gauge thermoforming.
Quality content, targeted backlink aquisition, and a defined SEO strategy has helped Advanced Plastiform, Inc continuously move up in search rankings and increase their qualified leads.
TheeDigital created custom content tailored to their specific injection molding and thermoforming applications, ensuring the website’s relevance and appeal to their target audience. We also focused on backlink acquisition to enhance their domain authority and build increased trust with search engines. Additionally, we managed their social media presence with weekly posts on Facebook, LinkedIn, and Google Business, helping them outshine the competition and engage more effectively with their audience.
TheeDigital managed an extensive Google Ads campaign targeting injection molding and thermoforming search terms across seven key states in the Southeast. This strategy placed their brand at the forefront of relevant search results, driving targeted traffic to their site. By focusing on precise geographic and industry-specific keywords, we maximized ad reach and effectiveness, ensuring that Advanced Plastiform became the go-to name for potential clients in their targeted regions.
