Premier Electrical Staffing is a nationwide electrical contracting staffing company with headquarters in Raleigh, North Carolina. With more than a decade of experience, their mission is understanding the unique requirements of their clients and providing the highest quality of temporary employees.
They needed a new website that would better provide their highly skilled services to a broader audience. The company has grown exponentially and their old site needed to expand an accommodate this and future growth. Premier Electrical Staffing also wanted to improve their conversion rate while also providing a better user experience for their customers.
Before the redesign, Premier Electrical Staffing needed an updated website that would give them a better national reach, and the ability to showcase their ability to service the entire country, including Alaska and Hawaii.
The new website also has many other new features, and an updated responsive web design that works well on all devices.
When the team at Premier Electrical Staffing approached us with their needs for their new website, the team at TheeDigital got to work developing solutions for all of their wants with workable solutions for their new goals.
Their new website was optimized to not only serve existing clients, but also attract new customers across the United States. Our developers included a very cool interactive map that makes it super easy to find and connect with their offices in every state. We also integrated job listings for a wide variety of electrical positions.
Being that it’s a WordPress website means that once built, it’s easy to maintain and update by the Premier staff, without having extensive knowledge of computer programming or HTML.
With an overwhelming majority of Premier Electrical Staffing’s traffic coming from mobile devices, we knew the new website had do more than just display properly on every device and browser type. The new site also had to provide a good user experience, with easy-to-fill-out forms and offer an intuitive layout.
Being experts in mobile design, our design team understands that a positive mobile experience involves larger buttons and links that can be easily navigated using the swipe of a user’s thumb, or the tap of a finger to access content.
Having the ability to serve all 50 states, one of Premier Electrical Staffing’s first priorities was creating a way for clients to find the specialized help they need anywhere in the country. Since it’s much easier to see a map, rather than a simple list, we created an easy-to-navigate map that quickly loads contacts for each location, including addresses, phone numbers, and the name of a manager to speak to directly.
Knowing that many of their customers have projects in multiple parts of the country, the interactive map makes it easy to find specialized help without having to search for other contractors. The many options given to connect with the team at PES paid dividends with a noticeable jump in conversions.
For those seeking employment in a wide array of electrical jobs, we created a job feed that integrates with ZipRecruiter to post available positions across the country. This important automated feature of their new website, requires no effort from the staff at Premier Electrical Staffing while providing a valuable asset to users of their website.
The listings clearly show areas of expertise, job pay, benefits and more, while also providing an easy way to apply for qualified candidates.
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