Each year, new accounting graduates enter the workforce by joining national firms, local agencies or by opening their own practices. In order to stay competitive, our accounting clients trust us to provide strategic pay-per-click (PPC) advertising management in addition to innovative web design and search engine optimization (SEO).
PPC is one of the best marketing opportunities any business can benefit from. When a PPC campaign is properly planned and executed, it can deliver increased traffic to your accounting website and deliver qualified users who are ready to convert into customers.
Improve Targeting Accuracy
Target your audience with greater accuracy and tailor campaigns to specific segments
Get The Leads That Convert
Capture attention when people search to generate high quality leads that convert
Boost Your Competitiveness
Outbid competitors – Gain a tactical advantage against competitors
Reduce CPA & Maximize ROI
Reduce cost per acquisition (CPA), increase revenue, and maximize ROI
PPC is an advertising method a company executes by placing paid text or display advertisements on search engine web results pages or website pages. The owner of the ad pays a small fee when web users click the ad. Each click will open up your business profile, website, goods or services to the visitor. In essence, you are buying visitors who may become clients.
At TheeDigital, our PPC specialists are Google Ads and Bing Ads certified. They will work with you to determine your goals, recommend a PPC strategy based on your budget and actively manage your ad campaign. After setting a PPC budget and determining the type of traffic your ad should focus on, each PPC campaign will target your potential customers while providing control over how your advertising is money is spent.
Since 2004, TheeDigital has helped accounting firms achieve their marketing goals by understanding the business needs and applying expert knowledge of PPC to help our valued accounting clients grow their business. As a Google Partner, TheeDigital marketers are Google AdWords certified. This designation shows the commitment TheeDigital has for delivering quality PPC performance and our ability to use the AdWords service to the fullest.
TheeDigital’s marketing experts can help you garner more business leads regardless of your target market. If you are an accounting firm targeting small businesses or individuals, the PPC experts at TheeDigital have the knowledge to adjust your bid strategy and keyword campaigns for optimal performance.
Our PPC experts can review the success of your CPA ad campaign to determine if adjustments are needed or if the volume of visitors to your website corresponds with the ad pricing. This way your PPC marketing coordinator can appropriately manage your account to reduce your ad expense.
We know how to build a successful PPC campaign across a variety of platforms in turn making you successful as well. We’re experts in achieving and maintaining top results by following Google’s PPC best practices and recommended techniques because we’re a google premier partner. In addition to Google AdWords, our team is experienced in Bing, social media, and remarketing campaigns. This way we can provide you with the biggest increase in web traffic and clients.
We offer the following PPC services:
- Paid Search Advertising
- Google Campaign Creation
- Bing Ad Campaign Creation
- PPC Management
- Call Tracking
- Aggressive Bid Strategy
- Landing Page Optimization
- Ad Copywriting
- Industry Analysis
- Keyword Monitoring
- AdWords Remarketing
- Facebook Remarketing
- A/B Testing
- Conversion Tracking
- Demographic Targeting
We hired TheeDigital to help us build our nonprofit organization’s site. They were extremely organized, responsive, and did an excellent job of bringing our vision to fruition.
Co-Founder/VP of Education
I have enjoyed working with TheeDigital on multiple websites, everyone has been always professional and easy to work with.
Thanks to TheeDigital’s search engine marketing efforts we have been able to sustain high rankings on Google and provide better user experience.
Owner, C. E. Thorn, CPA, PLLC
Carson Thorn CPA
CPA, Managing Member
Steward Ingram Cooper PLLC
Our new website is much more interactive and completely mobile friendly. Immediately, we saw an increase in traffic to our website as well as an increase in people contacting us from the website. We’re ranking on search engines for our main keywords – some on the top page! The TheeDigital team truly listens to our requests and offers impactful marketing advice. We are very pleased with the traffic to our website and TheeDigital’s marketing efforts!
Irons & Irons Law Firm
Finally, a dream of many generations of the IUPAC community has materialized. First “aesthetical” impression – BEAUTIFUL.
Everything looks fantastic, I cannot express how pleased we are with both sites (Strategic Systems and CEI). You all have done a fantastic job!
Sales, Marketing and Events Coordinator
CEI – The Digital Office
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