White Hat SEO

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TheeDigital Marketing for HVAC Business

At TheeDigital we Practice White Hat SEO

Has a previous agency gotten your website penalized for Black Hat SEO practices?

Not Sure why your website ranking dropped?

Our White Hat SEO techniques won’t get you penalized by search engines and will help you rank higher in search engine results.

What is White Hat SEO & How Does It Work?

White Hat SEO is digital marketing tactics and strategies that focus on human website visitors and follow all the rules and policies of search engines.

By optimizing your website and off-site properties, you’re giving search engines and your target customers clear messaging on who you are and what you do. This clarity leads to higher search engine ranking, more organic web traffic, and more customers.

When you partner with TheeDigital, we’ll perform an SEO audit of your website. The audit will serve as a baseline for crafting your overall search strategy. Once reviewed and agreed upon, you’ll work with a dedicated marketing manager and strategist to bring your campaign to life. Our White Hat SEO tactics and services include:

Organic SEO

We get results using algorithm-driven methods like keyword research, content creation, and generating quality backlinks.

On-Site SEO

We optimize your website for search engines and users. From your content to your images, and everything in between.

How Can White Hat SEO Help Grow Your Company?

Outrank Your Competitors

Because if you’re not first, you’re last.

Generate More Leads

We make your phone ring.

Attract the Right Clientele

Get highly-qualified prospects with SEO.

Make Your Sales Team Happy

Less cold calling, more closing deals.

We’ll Keep You Busy

With more clients, you may need a bigger team.

Expand Your Business

Grow your business and improve your bottom line.

See How We Got This Raleigh Law Firm 200% More Leads Year-Over-Year

Legal Web Design for Doyle Law Group

Featured Case Study

New Users from Organic Traffic

The Doyle Law Group

TheeDigital provided legal web design and SEO for The Doyle Law Group’s Raleigh-Durham attorneys, resulting in over 200% more leads year-over-year.

Read the Case Study

What is Black Hat SEO?

Black Hat SEO is any technique used to game the search engine results that might increase a page’s ranking in a search engine result page (SERP) but are against the search engine’s terms of service and can result in the site being banned from the search engine.

Is Black Hat SEO Illegal?

Black hat SEO is not illegal, but it does violate webmaster guidelines set out by search engines. In other words, it’s still against the rules. This means if you engage in black hat SEO, you might get hit with a search engine penalty as punishment.

How can I tell if my SEO company uses Black Hat techniques?

Checking your backlinks is usually a good place to start when checking for Black Hat SEO techniques. Do you see lots of links from suspicious websites or websites that don’t seem to make sense? Does your agency give you a report to show the work they have done? Can they explain the techniques they will use to help increase your ranking?

You can also check Google Webmaster Tools to see if your website has gotten a manual action penalty.